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iPhone 16 Pro

Hello, Apple Intelligence.

Buy

Apple Intelligence available now²

Get the highlights.

Watch the iPhone 16 Pro film

The first iPhone built
for Apple Intelligence.
Personal, private,
powerful.²
So fast. So fluid.
Get a feel for the all-new
Camera Control.
4K 120 fps Dolby Vision.
4 studio-quality mics.
A Pro studio in your pocket.
Our thinnest borders yet
— for
even larger displays.
Brilliant.
All-new A18 Pro chip powers
unrivaled intelligence. And
unprecedented performance.
A huge leap
in battery life.
Game on.

Asphalt Legends Unite

Design

Strength. Beauty. Titanium.

Two iPhone 16 Pro models, side exterior, side button, raised Pro camera system.

iPhone 16 Pro features a Grade 5 titanium design with a new, refined microblasted texture. Titanium has one of the highest strength-to-weight ratios of any metal, making these models incredibly strong and impressively light. iPhone 16 Pro comes in four stunning finishes — including new Desert Titanium.

Internal design improvements — including a 100 percent recycled aluminum thermal substructure and back glass optimizations that further dissipate heat — enable up to 20 percent better sustained performance than iPhone 15 Pro. So you can do all the things you love — like high-intensity gaming — for longer.

iPhone 16 Pro Max has our largest iPhone display ever
The thinnest borders on any Apple product
Premium Grade 5 titanium is exceptionally durable
Four striking colors, from Black Titanium to new Desert Titanium

New display technology allows us to route display data under active pixels with no distortion, resulting in thinner borders for larger 6.3-inch and 6.9-inch Super Retina XDR displays that feel great in your hand.

iPhone 16 Pro is splash, water, and dust resistant.⁴ It also has our latest-generation Ceramic Shield material that’s two times tougher than any smartphone glass. Talk about durable.

Apple Intelligence

AI-opening possibilities.

Available now²

Animation demonstrating Apple Intelligence functionality on iPhone 16 Pro

iPhone 16 Pro is built for Apple Intelligence, the personal intelligence system that helps you write, express yourself, and get things done effortlessly. With groundbreaking privacy protections, it gives you peace of mind that no one else can access your data — not even Apple.

Boost your productivity

Explore new tools that help you write, focus, and communicate.

Screen showing Apple Intelligence Writing Tools prompts on iPhone 16 Pro

Writing Tools can proofread your text and rewrite different versions until the tone and wording are just right, and summarize selected text with a tap. They’re available nearly everywhere you write, including third-party apps.

Just hit record in the Notes or Phone app to capture audio recordings and transcripts. Apple Intelligence generates summaries of your transcripts, so you can get the most important info at a glance.

Priority messages in Mail elevate time-sensitive messages to the top of your inbox — like an invitation that has a deadline today or a check-in reminder for your flight this afternoon.

Express yourself visually

Create fun, original images that are truly personal to you.

Make a Genmoji right in the keyboard to match any conversation. Want to create a disco ball pigeon? You got it. Just provide a description.

The Image Playground app lets you create unique images in seconds based on a description, a concept, or even a person from your Photos library. Experiment with image styles like animation, illustration, and sketch.

With Clean Up, you can remove distracting background objects from your photos with just a tap — so you can perfect a shot while staying true to the original image.

A new era for Siri

With all-new superpowers, Siri will be able to assist you like never before.

Screen showing a text pop-up from Siri with information user was seeking

Awareness of your personal context enables Siri to help you in ways that are unique to you. Need your passport number while booking a flight? Siri can help find what you’re looking for, without compromising your privacy.

Richer language understanding and an enhanced voice make communicating with Siri even more natural. For example, if you stumble over your words, Siri still knows what you’re getting at.

Not sure how to do something on iPhone, like adjust the background blur on a portrait? With expansive product knowledge, Siri can give you step-by-step instructions in a snap.

Great powers come with great privacy.

Apple Intelligence is designed to protect your privacy at every step. It’s integrated into the core of iPhone through on-device processing. So it’s aware of your personal information without collecting your personal information.

And with groundbreaking Private Cloud Compute, Apple Intelligence can draw on larger Apple-designed server-based models, running on Apple silicon, to handle more complex requests for you while protecting your privacy.

Learn more about Apple Intelligence

Camera

Take total Camera Control

Take total
Camera Control.

A finger slides along the Camera Control button to adjust the zoom

Now you can take the perfect photo or video in record time. Camera Control gives you an easier way to quickly access camera tools. Simply slide your finger to adjust camera functions like exposure or depth of field, and toggle through each lens or use digital zoom to frame your shot — just how you like it.

Later this year, Camera Control will introduce a two-stage shutter that lets you automatically lock focus and exposure with a light press — so you can reframe your shot without losing focus on your subject.

How to use Camera Control

Click to launch the Camera app.
Click again to instantly
take a photo.
Click and hold to start
recording video.
A light press opens
controls like zoom.
With a double light press, you can select another camera setting. Then slide to adjust that setting.

Video and Audio.

4K 120 fps Dolby Vision.
Cinemasterful.

A herd of Icelandic horses, captured in stunning 4K 120 fps Dolby Vision

iPhone 16 Pro takes video capture to a whole new level with 4K 120 fps Dolby Vision — our highest resolution and frame rate combo yet. Enabled by the new 48MP Fusion camera with second-generation quad-pixel sensor and our powerful A18 Pro chip, iPhone 16 Pro lets you record 4K 120 fps Dolby Vision in video mode or slo-mo.

And now you can adjust the playback speed after capture in the redesigned Photos app, giving you greater editing capabilities. To add a dreamy quality to your shot, try out the new half-speed option. Or for a cinematic effect, slow it right down to 24 fps playback.

Highest-quality video in a smartphone

iPhone 16 Pro also provides a big leap in audio performance with four studio-quality mics for higher-quality recording. They provide a lower noise floor so you get more true-to-life sounds. New Spatial Audio capture makes your videos sound more immersive when listening with AirPods. And thanks to wind noise reduction, the audio quality is even clearer.

Audio

Audio Mix. Make your voice heard.

Audio Mix.

Make your voice heard.

Powered by advanced intelligence and Spatial Audio capture, Audio Mix lets you adjust the way voices sound in your videos using three different voice options. Want to decrease background sound? Or just focus on the voices that are in frame? Simply select the mix and adjust intensity to get the sound you want after video capture.

The Audio Mix feature demonstrated on an iPhone 16 Pro

In-frame

Only captures the voices of the people on camera, even if people off-camera are talking during the recording.

Studio

Makes voices sound like you’re recording in a professional studio equipped with sound-dampening walls. Great for vloggers or podcasters because the recording will sound like the mic is close to the subject’s mouth, even if it’s a few feet away.

Cinematic

Captures all of the voices around you and consolidates them toward the front of the screen — just like sound is formatted for the movies.

Shot on iPhone 16 Pro.

Go behind the scenes of The Weeknd’s groundbreaking music video to learn how the powerful camera features on iPhone 16 Pro deliver more creative freedom and flexibility than ever before. The “Dancing in the Flames” cinematographer Erik Henriksson films the video in dreamlike slow motion using 4K 120 fps Dolby Vision on iPhone 16 Pro. Thanks to Camera Control, he could make technical decisions by simply sliding a finger to adjust camera functions like exposure or focal length — all without missing a beat.

Camera System

New 48MP

Ultra Wide camera.

Viva la resolution.

A wide-angle photo of a person on a stage demonstrating the detail captured by the 48MP Ultra Wide camera

iPhone 16 Pro adds a second 48MP camera to the Pro camera system. The new 48MP Ultra Wide camera has a more advanced quad-pixel sensor for super-high-resolution 48MP ProRAW and HEIF photos with autofocus.

So you can capture a mesmerizing new level of detail in macro photos and sweeping, wide-angle shots.

0.5x Macro

0.5x Ultra Wide

1x Fusion 24 mm

1.2x Fusion 28 mm

1.5x Fusion 35 mm

2x Telephoto

5x Telephoto

Macro - 0.5x Macro

Close-up of a woman with windblown hair demonstrating the 0.5x Macro setting

13 mm - 0.5x Ultra Wide

A landscape photo demonstrating the 0.5x Ultra Wide setting

24 mm - 1x Fusion 24 mm

A landscape photo demonstrating the 1x Fusion 24 mm setting

28 mm - 1.2x Fusion 28 mm

A landscape photo demonstrating the 1.2x Fusion 28 mm setting

35 mm - 1.5x Fusion 35 mm

A landscape photo demonstrating the 1.5x Fusion 35 mm setting

48 mm - 2x Telephoto

A landscape photo demonstrating the 2x Telephoto setting

120 mm - 5x Telephoto

A landscape photo demonstrating the 5x Telephoto setting

More zoom? Boom. Now you can shoot in 120 mm with the 5x Telephoto camera on both Pro models and get sharper close-ups from farther away. With multiple framing options, it’s like having seven pro lenses in your pocket, everywhere you go.

A traditional camera telephoto lens next to an iPhone 16 Pro with a raised Pro camera system

Photographic Styles

Choose your Photographic Style. Change it up. Change it back.

Lock in your look.

We’ve created new styles that let you dial in your exact desired look with more advanced skin-tone rendering and set it across your photos.

Demonstration of the Luminous Photographic Style

Align with your aesthetic.

Our improved image pipeline also enables more creative styles, which allow you to customize the different moods of a photo through color.

With the power of A18 Pro, you can see the style applied in a live preview — like professional color grading in real time.

Demonstration of the Vibrant Photographic Style and the control pad that allows you to adjust the color and tone of a photo

Make the most of your megapixels.

Personalize every style even more with the new control pad, which makes it easy to adjust tone and color simultaneously. You can also use the slider to adjust the intensity of the specific colors, instead of applying a one-size-fits-all approach.

Lock in your look.

We’ve created new styles that let you dial in your exact desired look with more advanced skin-tone rendering and set it across your photos.

Align with your aesthetic.

Our improved image pipeline also enables more creative styles, which allow you to customize the different moods of a photo through color.

With the power of A18 Pro, you can see the style applied in a live preview — like professional color grading in real time.

Make the most of your megapixels.

A18 Pro chip

A18 Pro chip. The brains behind Apple Intelligence.

A phenomenally powerful chip, A18 Pro enables Apple Intelligence with a faster Neural Engine, an improved CPU and GPU, and a big jump in memory bandwidth. It also drives advanced video and photo features like Camera Control, and it delivers our best-ever graphics performance for AAA gaming.

New 16-core Neural Engine is faster and more efficient, supercharging Apple Intelligence

New 6-core GPU gives you enhanced graphics performance

New 6-core CPU,
the fastest in a smartphone, runs complex workloads with less power

17% increase in total system memory bandwidth, the highest ever in iPhone, for outstanding performance

Up to 60% faster 6‑core CPU

Up to 2x faster 6‑core GPU

DEATH STRANDING DIRECTOR’S CUT

Gaming.
In a whole new light.

With up to two times faster hardware-accelerated ray tracing, A18 Pro makes games look and feel beautifully lifelike — with more fluid graphics and realistic lighting.

And with Game Mode in iOS 18, you’ll get better sustained frame rates for continuous play and improved responsiveness if you’re using wireless controllers and AirPods.

Up to 2x faster hardware-accelerated ray tracing than A17 Pro

Battery

A huge leap in battery life. Stellar.⁵

iPhone 16 Pro gives you longer battery life — and iPhone 16 Pro Max delivers the best battery life ever on an iPhone. How? An optimized internal design fits larger batteries, which work together with the A18 Pro chip to deliver incredibly power-efficient performance. Even with so many new capabilities.

Snap on a new MagSafe charger for even faster wireless charging⁶ — up to 25W with a 30W power adapter or higher, enabling up to 50% charge in around 30 minutes.⁷

Up to 33 hours video playback on
iPhone 16 Pro Max⁸

Up to 27 hours video playback on
iPhone 16 Pro⁸

The Red Moon: Episode 1 scene from the AppleTV+ series For All Mankind displayed on the iPhone 16 Pro

Up to 10 more hours video playback on iPhone 16 Pro

Up to 16 more hours video playback on iPhone 16 Pro Max

iOS 18

iOS 18. Customize. Stylize. Mesmerize.

Personalize your Home Screen. Tint your icons with any color. Rearrange and resize apps and widgets. You can even lock or hide apps to protect sensitive information — it’s your call.
Choose your controls. Swap out your Lock Screen controls for ones you love to use more often. Or you can assign a control to the Action button.
Find your favorite shots faster. In the redesigned Photos app, your Collections are automatically organized by topic, like People & Pets.
Get expressive with text. Add playful, animated effects to any word, phrase, or emoji in iMessage — many of which are automatically suggested as you type.

Learn more about iOS 18

Safety

No signal?
There’s a satellite for that.

Safety.

No signal?
There’s a satellite for that.

When you don’t have cell service or Wi-Fi, iPhone 16 Pro can connect you to a satellite, so you can stay in touch or get the assistance you need.

Messages via satellite lets you send and receive messages and Tapbacks when you’re off the grid, right from the Messages app. Your iPhone will help you connect to a satellite, so you can text over iMessage or SMS.⁹

Roadside Assistance via satellite can get you help for things like a flat tire or a dead car battery. iPhone will connect you with a roadside assistance provider, who can dispatch help to your exact location — even if you’re off the grid.¹⁰

See how Roadside Assistance works

Roadside Assistance via satellite is included for free for two years with iPhone 16 Pro⁹

iPhone also has vital safety features that can help save lives. If you try calling 911 for urgent help but don’t have cell service or Wi‑Fi, you can use iPhone to text emergency services over satellite.¹¹

See how Emergency SOS via satellite works

Crash Detection uses hardware sensors and advanced motion algorithms to detect a severe car crash, then call 911 and notify your emergency contacts when you can’t — even when you don’t have service.¹²

See how Crash Detection works

Demonstration of messaging via Satellite on iPhone 16 Pro in Black Titanium

See how Emergency SOS via satellite works

See how Crash Detection works

When you’re within range and make a 911 emergency call, iPhone 16 Pro gives you the option to start sharing a live feed with 911 responders for quick and effective assistance.⁹

Designed to make a difference.

Environment

All Apple data centers — including those that power Apple Intelligence — run on 100% renewable electricity.

iPhone 16 Pro uses more recycled metals than ever:
over 95% recycled lithium in the battery.¹³
100% recycled gold in the plating of the USB-C connector and camera wires.
100% recycled copper foil in the MagSafe inductive charger.

The packaging for iPhone 16 Pro is 100% fiber based for the first time.¹⁴ And it’s thinner, which reduces the carbon impact for shipping.¹⁵

Learn about Apple and the environment

Privacy

Apple Intelligence protects your privacy at every step. With on-device processing and Private Cloud Compute, no one but you can access your data — not even Apple.

The new Passwords app makes it even easier to access account passwords, passkeys, Wi-Fi passwords, two-factor authentication codes, and more. It stores them securely and syncs across your devices with end-to-end encryption.

You can also control which contacts to share with an app, rather than giving it access to all your contacts. And you can choose to share more contacts over time.

Learn about Apple and privacy

Accessibility

Eye Tracking makes it possible to navigate your iPhone and use your favorite apps just by moving your eyes, thanks to the power of machine learning and the front-facing camera.

Music Haptics matches the iPhone Taptic Engine with the rhythm of songs. So people who are deaf or hard of hearing can enjoy the Apple Music catalog in a whole new way.

Vocal Shortcuts helps people with severe atypical speech record sounds that trigger specific actions on iPhone — set a timer, take a screenshot, scroll up and down, and more.

Learn about Apple and accessibility

Switch to iPhone.

Getting Started

Switching from Android to iPhone is simple.

Getting Started

Switching from Android
to iPhone is simple.

Transfer your data in a few easy steps.

Simply download the Move to iOS app on your Android phone to securely transfer the stuff you care about most to your iPhone — contacts, messages, WhatsApp content, photos, videos, email accounts, favorite apps, call history, and more.

Learn more about the
Move to iOS app

Continue your conversations with friends.

Messages lets you reply with a quick emoji, create Memoji, and pay a friend for pizza. RCS (Rich Communication Services) messaging brings richer media and delivery and read receipts for those who don’t use iMessage. And you can keep your conversations going on apps such as WhatsApp and WeChat.

Everything just works.

Apple engineers design our hardware and software together for a totally seamless experience. Want to connect your new AirPods to your iPhone? It’s a simple one‑tap setup. Want to share photos or contacts with friends nearby? AirDrop lists their names onscreen, so you can choose with a tap.

Help is just a call or chat away.

There are lots of ways to reach someone if you have questions. Call a Specialist, chat with someone online, go into an Apple Store, or use the Apple Support app. And the Tips app will help you get the most out of your iPhone over time.
Designed to Last

iPhone holds its value longer than other smartphones.

Designed to Last

iPhone holds its value longer
than other smartphones.

Last phone standing.

iPhone is built to withstand everyday wear and tear — and to resist spills and splashes.⁴ Our newest models feature the latest‑generation Ceramic Shield, which is two times tougher than any smartphone glass.

New now. And later.

Regular iOS updates keep your iPhone feeling new for years to come. Just turn on automatic updates, and your iPhone stays current with the latest features and security.

Extremely advanced chips.

Apple‑designed chips deliver exceptional performance you’ll notice in everything you do. They unlock Apple Intelligence, power advanced photo features like latest‑generation Photographic Styles, and enable AAA gaming. We also design the operating system, so everything works together in the most efficient way possible for great battery life.

Significant others.

With iPhone Mirroring, you can view your iPhone screen on your Mac and control it without picking up your phone. Continuity features also let you answer calls or messages right from your Mac. You can even copy images, video, or text from your iPhone and paste it all into a different app on your Mac. And with iCloud, you can access your files from either device.
Misplaced your iPhone? The latest Apple Watch models can show you its approximate distance and direction.¹⁶ To set up a group photo on your iPhone, join the group and use Apple Watch as a viewfinder to snap the shot. And when you take a call on your Apple Watch, just tap your iPhone to continue the conversation there.
Set up AirPods on iPhone with just a tap. You’ll love Adaptive Audio, which automatically tailors the noise control to provide the best listening experience across different environments and interactions throughout the day.

Why Apple is the best
place to buy iPhone.

Shop iPhone

Save with Apple Trade In.Trade in your Android phone for credit.

Get credit toward iPhone 16 or iPhone 16 Pro when you trade in an eligible smartphone.*With Apple Trade In, you can get credit toward a new iPhone when you trade in your Android phone.

Apple Trade In

Trade in your eligible deviceAndroid phone for credit.

Just add a trade‑in when you choose a new product. Once your Android phone or eligible device has been received and verified, we’ll credit the value to your payment method. Or choose to check out with Apple Card Monthly Installments and we’ll apply the credit instantly. Terms apply.

Learn more about Apple Trade In
Pay over time, interest‑free.

When you choose to check out with Apple Card Monthly Installments.¹⁷

Ways to Buy

Apple Card Monthly Installments

Pay for your new iPhone over time, interest‑free with Apple Card.¹⁷ Simply choose to check out with Apple Card Monthly Installments as your payment option when you make your purchase. And enjoy 3% Daily Cash back, all up front. Terms apply.

Learn more about Apple Card Monthly Installments
Apple. Your one-stop shop for incredible carrier deals.

Get up to $1000 in credit on a new iPhone with AT&T, Boost Mobile, T‑Mobile, or Verizon. Trade‑in may be required.¹⁸
Get flexible delivery and easy pickup.

Choose from two‑hour delivery from an Apple Store, free delivery, or easy pickup options.

Delivery & Pickup

Flexible delivery and pickup options.

Get your new Apple products quickly and easily with 2‑hour delivery from an Apple Store, free next day delivery, or convenient Apple pickup options.

Learn more, delivery and pickup options
Shop live with a Specialist.

Let us guide you live over video and answer all of your questions.

Guided Video Shopping

Shop live with a Specialist.

We can help you choose the product you need while guiding you through the online Apple Store. You won’t appear on camera. Available 7 a.m.—7 p.m. PT.

Shop together with a Specialist
Meet your new iPhone with Personal Setup.

Jump into online sessions with a Specialist to set up your iPhone and discover new features.

Personal Setup

Jump into online, one‑on‑one sessions.

When you buy your new iPhone directly from Apple, you’ll get access to Personal Setup. In these guided online sessions, a Specialist can walk you through setup, or focus on features that help you make the most of your iPhone. Best of all, you can join whenever works for you, from wherever you are.

Learn more about your new iPhone
Explore a shopping experience designed around you.

Use the Apple Store app to get a more personal way to shop.

Apple Store App

Shop in the Apple Store app, tailored specifically for you.

Get personalized product recommendations, compare models, access your Saved Items, and track your orders. Plus, opt in today to get updates on new products, promotions, flexible payment options, and store events.

Scan the QR code to get started.

Download the Apple Store app

Keep exploring iPhone.

Explore all iPhone

New
iPhone 16 Pro
- Desert Titanium
- Natural Titanium
- White Titanium
- Black Titanium
- +more
¹

Currently viewing, iPhone 16 Pro
Buy
Apple Intelligence²

A18 Pro chip
with 6‑core GPU

Camera Control
- Pro camera system
- Our most advanced
  48MP Fusion
  camera
- 5x Telephoto camera
- 48MP Ultra Wide camera
Up to 33 hours video playback¹⁹
New
iPhone 16
- Ultramarine
- Teal
- Pink
- White
- Black
- +more
¹

Learn more Buy
Apple Intelligence²

A18 chip
with 5‑core GPU

Camera Control
- Advanced dual‑camera
  system
- Advanced 48MP
  Fusion camera
- 2x Telephoto
- 12MP Ultra Wide camera
Up to 27 hours video playback¹⁹

Compare all iPhone models

iPhone 16 Pro

Hello, Apple Intelligence.

Hello, Apple Intelligence.

Design

Strength. Beauty. Titanium.

Strength. Beauty.Titanium. Strength. Beauty.Titanium.

Apple Intelligence

AI-opening possibilities.

Great powers come with great privacy.

Camera

Take total Camera Control

Video and Audio.

4K 120 fps Dolby Vision. Cinemasterful.

Audio

Audio Mix. Make your voice heard.

Shot on iPhone 16 Pro.

Camera System

New 48MP Ultra Wide camera.Viva la resolution.

Photographic Styles

Choose your Photographic Style. Change it up. Change it back.

Choose yourPhotographic Style.Change it up. Change it back. Choose yourPhotographic Style.Change it up. Change it back.

Lock in your look.

Align with your aesthetic.

Make the most of your megapixels.

Lock in your look.

Align with your aesthetic.

Make the most of your megapixels.

A18 Pro chip

A18 Pro chip. The brains behind Apple Intelligence.

A18 Pro chip. The brains behind Apple Intelligence. A18 Pro chip. The brains behind Apple Intelligence.

Gaming.In a whole new light.

Battery

A huge leap in battery life. Stellar.5

A huge leap in battery life. Stellar.5 A huge leap in battery life. Stellar.

iOS 18

iOS 18. Customize. Stylize. Mesmerize.

Safety

No signal? There’s a satellite for that.

Designed to make a difference.

Environment

Privacy

Accessibility

iPhone and Mac

iPhone and Apple Watch

iPhone and AirPods

Save with Apple Trade In.Trade in your Android phone for credit.

Pay over time, interest‑free.

Apple. Your one-stop shop for incredible carrier deals.

Get flexible delivery and easy pickup.

Shop live with a Specialist.

Meet your new iPhone with Personal Setup.

Explore a shopping experience designed around you.

New iPhone 16 Pro iPhone 16 Pro

New iPhone 16 iPhone 16

iPhone

Strength. Beauty.
Titanium.

4K 120 fps Dolby Vision.
Cinemasterful.

New 48MP

Ultra Wide camera.

Viva la resolution.

Choose your
Photographic Style.
Change it up. Change it back.

A18 Pro chip.
The brains
behind Apple
Intelligence.

Gaming.
In a whole new light.

A huge leap in battery life. Stellar.⁵

A huge leap in battery life. Stellar.⁵

No signal?
There’s a satellite for that.

New
iPhone 16 Pro

New
iPhone 16