The Apple Store Shopping Event

Get ready. Get set. Get a gift card.

Starting November 29, get an Apple Gift Card up to $200 when you buy an eligible product.* Only at Apple — online, in-store, and in the Apple Store app.

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iPhone

Get an Apple Gift Card up to $75 when you buy iPhone 15, iPhone 14, or iPhone SE.*

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iPhone 15, surrounded with multi-coloured confetti

MacBook Air, surrounded with multi-coloured confetti

Mac

Get an Apple Gift Card up to $200 when you buy MacBook Air 15-inch (M3), MacBook Air 13-inch (M3), or MacBook Air 13-inch (M2).*

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iPad

Get an Apple Gift Card up to $100 when you buy iPad Pro, iPad Air, or iPad (10th generation).*

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iPad Pro, surrounded with multi-coloured confetti

Apple Watch

Get a $50 Apple Gift Card when you buy Apple Watch SE.*

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AirPods

Get an Apple Gift Card up to $75 when you buy AirPods Max, AirPods Pro 2, or AirPods 4.*

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AirPods Max, surrounded with multi-coloured confetti

Apple TV 4K and HomePod, surrounded with multi-coloured confetti

TV & Home

Get an Apple Gift Card up to $50 when you buy Apple TV 4K or HomePod.*

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Beats

Get an Apple Gift Card up to $50 when you buy Beats Studio Pro, Beats Solo 4 Wireless, Beats Solo Buds, Beats Fit Pro, Beats Studio Buds +, Beats Pill, or Beats Flex.*

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Beats Solo 4 Wireless, surrounded with multi-coloured confetti

iPad attached to Magic Keyboard, surrounded with multi-coloured confetti

Accessories

Get a $25 Apple Gift Card when you buy Magic Keyboard, Apple Pencil Pro, Apple Pencil (2nd generation), Magic Keyboard Folio, Smart Folio for iPad Pro, Smart Folio for iPad Air, or Smart Folio for iPad (10th generation).*

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Even more ways to save.

Get credit with Apple Trade In.

Trade in your eligible device and get credit toward a new one.¹

Find your trade-in value

Buy with Apple Card.

Get 3% Daily Cash back with Apple Card. And pay over time, interest-free when you choose to check out with Apple Card Monthly Installments.²

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See why the Apple Store is the best place to shop.

Add that personal touch.

Engrave a mix of emoji, text, and numbers. All for free.

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Free delivery and pickup.

Choose from two-hour delivery,³ free delivery, or pickup at your Apple Store.

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Apple. Your one-stop shop for iPhone 16 carrier deals.

Get an unbelievable deal on iPhone 16 with AT&T, Boost Mobile, T‑Mobile, or Verizon.⁴

See all carrier deals at AppleSee all carrier deals at Apple

More to love.
Only at the Apple Store.

Explore what’s new, shop all models, and get help from a Specialist.

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iPad Pro, Apple Watch Series 10, iPhone 16, MacBook Air

* Offer valid on qualifying purchases of Eligible Products (excludes iPhones purchased from Apple Store Online via financing or iPhone Payments, and carrier-connected iPhones) from November 29, 2024, to December 2, 2024, at a Qualifying Location. Gift card values may vary by Eligible Product. Offer subject to availability. While supplies last. Qualifying purchasers can receive a discount equal to the value of the Apple Gift Card (depending on their purchase) off the price of the Eligible Product, but will be charged for all items in their cart, including the Apple Gift Card. Important notice regarding the checkout receipt and monthly statement for Apple Card Monthly Installments (ACMI) purchases with this promotion: A purchase of an Eligible Product made when selecting ACMI (a 0% APR payment option available only in the U.S.) as the payment type at checkout will receive an instant credit equal to the cost of the Apple Gift Card deducted from the price of the Eligible Product at the time of purchase. You will be charged one ACMI installment plan for the Eligible Product discounted by the instant credit. The value of the Apple Gift Card will also be charged in a separate second ACMI installment plan for the same number of months as the discounted Eligible Product. The total combined amount charged over the 2 separate ACMI installment plans will reflect the original full retail price of the Eligible Product. Separately, you will receive and be charged for the Apple Gift Card in the amount of the applicable instant credit. ACMI is a 0% APR payment option that is only available if you select it at checkout in the U.S. for eligible Apple products purchased at Apple Store locations, apple.com, the Apple Store app, or by calling 1-800-MY-APPLE, and is subject to credit approval and credit limit. See https://support.apple.com/kb/HT211204 for more information about eligible products. APR ranges may vary based on when you accepted an Apple Card. Cardholders who accept an Apple Card on and/or after October 1, 2024: Variable APRs for Apple Card, other than ACMI, range from 18.74% to 28.99% based on creditworthiness. Rates as of October 1, 2024. Existing cardholders: See your Customer Agreement for applicable rates and fee. If you buy an ACMI eligible product by choosing to pay in full with Apple Card (instead of using ACMI), that purchase is subject to the Apple Card variable APR, not 0% APR. Taxes and shipping on ACMI purchases are subject to the variable APR, not 0% APR. You’ll need to select AT&T, Boost Mobile, T-Mobile, or Verizon as your carrier when you check out. An iPhone purchased with ACMI is always unlocked, so you can switch carriers at any time. ACMI is not available for purchases made online at the following special stores: Apple Employee Purchase Plan; participating corporate Employee Purchase Programs; Apple at Work for small businesses; Government, and Veterans and Military Purchase Programs, or on refurbished devices. The last month’s payment for each product will be the product’s purchase price, less all other payments at the monthly payment amount. ACMI financing is subject to change at any time for any reason, including but not limited to, installment term lengths and eligible products. See https://support.apple.com/kb/HT211204 for information about upcoming changes to ACMI financing. See the Apple Card Customer Agreement for more information about ACMI financing. Apple Card is issued by Goldman Sachs Bank USA, Salt Lake City Branch. Available for qualifying applicants in the United States. If you reside in the U.S. territories, please call Goldman Sachs at 877-255-5923 with questions about accessing this offer or applying for Apple Card. Except for ACMI, this offer cannot be combined with other Apple promotion(s) or financing offers that are directed to individual end-user customers in the Qualifying Location. This offer also cannot be combined with the Apple Employee Purchase Plan or business loyalty pricing. Some methods of payment are not accepted under this offer. See checkout for details. Additional restrictions apply. View full terms and conditions of offer here.

1. Trade-in values will vary based on the condition, year, and configuration of your eligible trade-in device. Not all devices are eligible for credit. You must be at least the age of majority to be eligible to trade in for credit or for an Apple Gift Card. Trade-in value may be applied toward qualifying new device purchase, or added to an Apple Gift Card. Actual value awarded is based on receipt of a qualifying device matching the description provided when estimate was made. Sales tax may be assessed on full value of a new device purchase. In-store trade-in requires presentation of a valid photo ID (local law may require saving this information). Offer may not be available in all stores, and may vary between in-store and online trade-in. Some stores may have additional requirements. Apple or its trade-in partners reserve the right to refuse, cancel, or limit quantity of any trade-in transaction for any reason. More details are available from Apple’s trade-in partner for trade-in and recycling of eligible devices. Restrictions and limitations may apply.

2. Apple Card Monthly Installments (ACMI) is a 0% APR payment option that is only available if you select it at checkout in the U.S. for eligible products purchased at Apple Store locations, apple.com (Opens in a new window), the Apple Store app, or by calling 1-800-MY-APPLE, and is subject to credit approval and credit limit. See support.apple.com/102730 (Opens in a new window) for more information about eligible products. Existing customers: See your Customer Agreement for your variable APR. As of October 1, 2024, the variable APR on new Apple Card accounts ranges from 18.74% to 28.99%. You must elect to use ACMI at checkout. If you buy an ACMI-eligible product with a one-time payment on Apple Card at checkout, that purchase is subject to your Apple Card’s variable APR, not the ACMI 0% APR. Taxes and shipping on items purchased using ACMI are subject to your Apple Card’s variable APR, not the ACMI 0% APR. In order to buy an iPhone with ACMI, you must select one of the following carriers: AT&T, Boost Mobile, T-Mobile, or Verizon. An iPhone purchased with ACMI is always unlocked, so you can switch carriers at any time, subject to your carrier’s terms. ACMI is not available for purchases made online at the following special stores: Apple Employee Purchase Plan; participating corporate Employee Purchase Programs; Apple at Work for small businesses; Government and Veterans and Military Purchase Programs; or on refurbished devices. The last month’s payment for each product will be the product's purchase price, less all other payments at the monthly payment amount. ACMI is subject to change at any time for any reason, including but not limited to installment term lengths and eligible products. See the Apple Card Customer Agreement (Opens in a new window) for more information about ACMI.

To access and use all Apple Card features and products available only to Apple Card users, you must add Apple Card to Wallet on an iPhone or iPad that supports and has the latest version of iOS or iPadOS. Apple Card is subject to credit approval, available only for qualifying applicants in the United States, and issued by Goldman Sachs Bank USA, Salt Lake City Branch.

If you reside in the U.S. territories, please call Goldman Sachs at 877-255-5923 with questions about Apple Card.

3. $9 two-hour delivery on eligible Apple products in most metros. Offer is not available on customized Mac, engraved products, and for certain order types including orders paid for with financing or by bank transfer. Delivery times vary according to your selected delivery address, availability of your items, and the time of day you place your order. Find a store to view local store hours or see checkout for estimated delivery. A signature is required for delivery. Drivers may ask for verbal confirmation of receipt from a safe distance to satisfy the signature requirement. See https://www.apple.com/shop/shipping-pickup/ for more information.

4. Limited time offers; subject to change. May not be combinable with other offers, discounts, or credits. Purchase, financing, other limits, restrictions, terms, and exclusions apply. Activation or upgrade and other eligibility may be required.